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DETROIT is known for two things: Cars & Music

This is How We Roll is a weekend event which will be held at Belle Isle and will promote Detroit nationally, tourism, economic growth and family fun.  This is How We Roll™ is an opportunity to showcase the interior styles, equipment and high tech devices of automobiles, cruising and music in a controlled and safe environment.  This event is not limited to Detroit, it is to be held at several other major cities in the United States.  This is How We Roll™ will combine an exhibition of classic, contemporary cars, trucks and motorcycles of various makes, models and years.  Enthusiastic and avid car lovers and fans can have the opportunity to see various automobiles and cruise at Belle Isle Park.  This event will be family oriented with various children’s activities, family games, live entertainment from National Entertainment Celebrities and more. 

 

But not everyone is a cruiser or a musician. Some just love cars and love to listen. The link or bond between cars and music remains in effect today. Music videos for the latest releases feature exotic sports cars, customized luxury sedans and fully restored vintage automobiles.  This is How We Roll™ shall be promoted by national TV and radio remote to highlight Detroit communities and Belle Isle Park.

 

This is How We Roll ™ will capture the essence of these two overlapping areas allowing car and music aficionados to cruise along side and examine unique stalls of customized celebrity owned vehicles up close.